I got myself a reMarkable for Christmas. With a £479 price tag, it wasn’t cheap. A reMarkable is a paper tablet for people that like paper. I use it to read articles, annotate presentations, capture notes, review books, and most importantly sketch down ideas. Now I’ve had iPads in the past. Microsoft Surfaces. Tablets running Evernote. And many others. But my reMarkable is just different. Even though the others have better functionality, support for more formats, and generally more widely used, they are not reMarkable. Let me tell you why I’m becoming reMarkable.
Transformation & Leadership
Are digital transformation partners transforming?
We are living in a digital world. Every organisation is going through a digital transformation today to stay relevant and be competitive. The smartest organisations are not going it alone. They enlist help to fill expertise gaps and bring in experience to accelerate them on their digital transformation journey. This help comes in the form of agencies and consultancies that have ‘done it before‘. However, are digital transformation partners themselves transforming?
It is not the strongest of the most intelligent who will survive but those who can best manage change – Charles Darwin
Late last year I a
ttended a digital marketing event where a major global brand in the financial sector asked the agencies in the audience, are YOU transforming too? The presenter went on and listed a few things they look for from an agency to help them. We’ll get back to those. But first, his organisation clearly manages a large ecosystem of agencies and consultancies. With everyone one of them offering up experience and expertise to do better in a digital world. How can he differentiate between them?
Realistic Outcome = Outcome + Approach
We like outcomes. They tend to be simple things that we can wrap our heads around. I need to be more focused. I want to lose weight. I should listen more. Focus. Weight Loss. Listen. All outcomes. But are they a “realistic” outcome? Not quite.
A realistic outcome needs an approach.
The approach details precisely how you’re going to assure that outcome will happen. How exactly are you going to be more focused? Are you going to do less? Focus on one thing at a time? Bring in more help? Proactively prioritise? Do more planning? Or a maybe a combination of some or all of these things. A realistic outcome requires you to be clear on the approach as well.
When outcomes are business outcomes, the approach part of the equation is even more critical. The business never prefixes outcome with realistic. Instead, they just expect every outcome to be realistic. So, bake in your approach.