Inside the machine
Most executives treat AI as a technology decision. I think it's an operating model decision. That's a different conversation entirely. I'm Cleve Gibbon, a transformation executive at Omnicom. I write about what AI and agentic systems are doing to how large organisations work — the governance, operating models, and management disciplines that need to change before the technology pays off. Written from inside the machine, not above it.
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CMS Build Project Paths
The importance of digital content to an organisation is growing year on year. At all levels, we’re hearing people asking for better ways to manage their content. Not as fast as we hoped, but this has led to advances in … Continue reading
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Simple Site for Authors
An on-going challenge for CMS build projects is that they are pre-dominantly design led with the primary focus set on publishing content. With less attention paid to users in content producing roles, editorial needs are rarely catered. The new solution … Continue reading