The right mix of technology, data, partners and governance to facilitate the value exchange between participants within the platform ecosystem that drive business value.
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About Cleve Gibbon
Hey, I’m Cleve and I love technology. A former academic that moved into fintech to build trading platforms for investment banks. 20 years ago I switched to marketing and advertising. I joined a content technology spin-off from the Publicis network that was bought by WPP in 2014. I'm now at Omnicom. These pages chronicle a few of things I've learnt along the way…
My out-of-date cv tells you my past and linked in shares my professional network
Areas of Interest
- AI (12)
- automation (8)
- board (1)
- brand (3)
- change (1)
- cms (8)
- content architecture (7)
- content modelling (11)
- content platforms (5)
- content strategy (13)
- creativity (1)
- customer experience (6)
- dam (1)
- design (2)
- digital (7)
- enterprise experience (2)
- experiment (1)
- glossary (2)
- gtd (8)
- innovation (2)
- intelligent (7)
- leadership (1)
- marketing (5)
- news (7)
- owned media (1)
- platforms (5)
- productivity (11)
- standards (2)
- sustainability (3)
- technology (6)
- transformation (3)
- Uncategorized (18)