About Cleve Gibbon
Hey, I’m Cleve and I love technology. A former academic that moved into fintech to build trading platforms for investment banks. 20 years ago I switched to marketing and advertising. I joined a content technology spin-off from the Publicis network that was bought by WPP in 2014. I'm now at Omnicom. These pages chronicle a few of things I've learnt along the way…
My out-of-date cv tells you my past and linked in shares my professional network
Category Archives: sustainability
Clothes Waste
We waste a lot of clothes. Fast fashion doesn’t help either. New becomes old faster than old becomes new so we end up with too much. That wouldn’t be a problem except for the fact that it’s environmentally expensive to … Continue reading
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Food Waste
I think about food a lot. Then I stumbled across this amazing WSJ podcast featuring the renowned food expert Emily Broad Lieb. She shares some seriously disturbing facts about food waste: 330 billion pounds of food waste hits US landfills … Continue reading
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Washing the dishes
Right now thousands of people are washing dishes. Both dishwashers and people are using that abundant supply of water to clean their dirty dishes. However, we all know that water is fast becoming scarce. It’s not abundant. So does this … Continue reading
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