About Cleve Gibbon
Hey, I’m Cleve and I love technology. A former academic that moved into fintech to build trading platforms for investment banks. 20 years ago I switched to marketing and advertising. I joined a content technology spin-off from the Publicis network that was bought by WPP in 2014. I'm now at Omnicom. These pages chronicle a few of things I've learnt along the way…
My out-of-date cv tells you my past and linked in shares my professional network
Author Archives: admin
From AI Agents to AI Companions
As a teenager, I devoured ‘The Culture’ series by Iain M. Banks, which started in 1986. The series portrays ‘The Culture’ as a society that has moved beyond scarcity, where AIs play a crucial role in governance and societal structure. … Continue reading
Posted in AI, intelligent
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6D Framework for AI
I’m a big fan of Peter Diamandis’s 6D framework used to describe the exponential growth and impact of emerging technologies. It depicts how technology moves from ’emerging’ to ’emerged’. The rate of technological change starts with digital and moves deceptively … Continue reading
Posted in transformation, technology, innovation, AI
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Food Waste
I think about food a lot. Then I stumbled across this amazing WSJ podcast featuring the renowned food expert Emily Broad Lieb. She shares some seriously disturbing facts about food waste: 330 billion pounds of food waste hits US landfills … Continue reading
Posted in sustainability
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Board Service
One of my personal goals this year was to learn more about board service. Corporations are changing. Governments are relying on and regulating companies more and more each day. As such, the role of a director is complex, yet critical … Continue reading
Posted in Uncategorized
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Cannes Lions Innovation 2021
Cannes Lions Innovation happens every year. This year it’s fully digital. The best of best submit their creative works in the hope of winning. Sadly, Cannes was canned in 2020 due to COVID. So in 2021, there’s two years’ worth … Continue reading
Posted in innovation
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Technology Cost Declines
What is the best way to forecast technology cost declines? And why is that important? Well if you can accurately predict cost, you can better plot growth. Moreover, if that cost is technology – a massive engine for exponential growth … Continue reading
Posted in technology
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Intelligent Transformation is Here
As I was clearing out my computer over the Christmas break I stumbled across these images that literally blew my mind. In 1956, it took an army of people, planes, trains, and automobiles to transport 5Mb storage from one location … Continue reading
Posted in transformation
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My Simple Meeting Policy
This is my simple meeting policy. With more virtual meetings, we need more time to recover between meetings. To any meeting organizer, I will commit to: Arriving on time. Leaving on time. To any meeting organizer, I need: An agenda … Continue reading
Posted in gtd
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Measure What Matters
So I read Measure What Matters. It was awesome. The book outlines a goal setting system that scales from small projects to the large programmes of work. Started at Intel, popularised by Google, Objective Key Results (OKRs) are widespread from … Continue reading
Posted in gtd
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Separate Work from Home
I’m a big fan of productivity. There is always too much to do. That’s why I’m continually looking for ways to do more with less. Over the last twenty years I’ve adopted best practices (e.g. GTD – Getting Things Done), … Continue reading