About Cleve Gibbon
Hey, I’m Cleve and I love technology. A former academic that moved into fintech to build trading platforms for investment banks. 20 years ago I switched to marketing and advertising. I joined a content technology spin-off from the Publicis network that was bought by WPP in 2014. I'm now at Omnicom. These pages chronicle a few of things I've learnt along the way…
My out-of-date cv tells you my past and linked in shares my professional network
Category Archives: change
Change Debt
We are in a constant state of transformation: digital, operational, cultural, AI, brand. It is hitting everyone, everywhere, all at once. It is simultaneously exhilarating and exhausting. I’ve been a technologist for the majority of my career, moving from builder … Continue reading
Posted in change, AI
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Frequency, Duration, and Intensity: From Sprinting to Endurance in Sports and Work
When we first dive into any athletic pursuit (be it running, cycling, or even a new fitness routine), we often start by playing around with three core variables: Early on, especially when we’re younger, we might focus heavily on intensity: … Continue reading
Posted in transformation, change, work
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Are digital transformation partners transforming?
We are living in a digital world. Every organisation is going through a digital transformation today to stay relevant and be competitive. The smartest organisations are not going it alone. They enlist help to fill expertise gaps and bring in … Continue reading
Posted in digital, transformation, change
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