Inside the machine
Most executives treat AI as a technology decision. I think it's an operating model decision. That's a different conversation entirely. I'm Cleve Gibbon, a transformation executive at Omnicom. I write about what AI and agentic systems are doing to how large organisations work — the governance, operating models, and management disciplines that need to change before the technology pays off. Written from inside the machine, not above it.
Category Archives: work
Frequency, Duration, and Intensity: From Sprinting to Endurance in Sports and Work
When we first dive into any athletic pursuit (be it running, cycling, or even a new fitness routine), we often start by playing around with three core variables: Early on, especially when we’re younger, we might focus heavily on intensity: … Continue reading
Posted in change, work, transformation
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Work Intelligence
Work intelligence combines Automation and AI to deliver better business outcomes within a future-ready digital workforce. Work Intelligence is coming. Let me explain. In the late nineties, as a newly minted computer science postgraduate, I built an application to help … Continue reading
Posted in AI, automation, intelligent, work
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